International / marketplace expansion

Start in the Perci dashboard and select the listings you want to expand. The source listings provide the product facts, approved brand language, and current listing structure for the new markets.

You can test one product, select a category, or choose the full catalog. Use Select All when the whole current result set should move into the translation workflow.

With the source listings selected, open Bulk Actions and choose Translate Listings. Perci carries the selected products into a guided marketplace setup.

Select every country marketplace you want to prepare. Each source listing and target marketplace combination becomes its own localized listing, with research and copy tailored to that destination.

For a first expansion, a smaller market set makes review easier. Once the team is comfortable with the workflow and local approvals, the same process can be applied across a larger catalog.

Choose where the new listings should live in Perci. Add them to an existing project, create a new project for the expansion, or skip project organization.

Projects are useful when you need to separate brands, regions, launch waves, agencies, or product categories and return to the translated listings later.

The processing screen follows three connected phases for every target marketplace.

Translation

Perci translates the product information, title, bullets, and description while preserving the product meaning and brand context.

Local keyword research

Perci researches how shoppers search for the product in the destination marketplace. It does not simply translate the source keywords, because the phrases with real search demand can differ significantly by country.

Marketplace optimization

The localized copy is built around the researched terms and adapted to marketplace-specific character limits, restricted phrases, spelling, grammar, and local conventions.

When processing finishes, Perci notifies you and makes the completed market-specific listings available for download. Review the localized copy and product data before deployment, especially regulated claims, measurements, compatibility, and variation structure.

Upload the approved catalog to each destination marketplace, monitor how the localized listings perform, and use that performance data to refine the next expansion batch.